Architect designed a Beyonce inspired skyscrapper

Welcome to the viewing of what is going to be the hippest city in Australia,  a massive skyscraper inspired by Beyoncé. The city of Melbourne has given planning approval for the construction of a curvy 68-storey tower in its central business district. It even moves.

Unfortunately, the skyscrapers is actually not called Beyoncé. The Australian architecture studio Elenberg Fraser named it Premiere Tower, but they’re hardly shy about the Beyoncé connection.

 “For those more on the art than science side, we will reveal that the form does pay homage to something more aesthetic,” said the architects in a statement. “We’re going to trust you’ve seen the music video for Beyoncé’s ‘Ghost.’” (That’s the one with all the swirling scarves and naked women gyrating.
While the Beyoncé reference seems like a cheesy ploy for press—it is—the design of the skyscraper itself is pretty impressive.
The twisting form was developed using parametric modeling to produce optimized and often unusual shapes based on specific design parameters.

As a result, the Premiere Tower bulges and bends in certain spaces to maximize efficiency. It will also respond to the weather. In the firm’s own words: “The complex form – a vertical cantilever – is actually the most effective way to redistribute the building’s mass, giving the best results in terms of structural dispersion, frequency oscillation and wind requirements.”