In Jos on Friday,The Deputy Chairman of Cable Channels Nigeria Ltd, Mr Mohammadu Bawa, disclosed that Nigeria has been projected to be the largest free digital television platform globally with estimated 30 million TV households by the completion of analogue broadcasting switch off in June 2017.
CCNL is the official Nigeria contents aggregator for the Digital Terrestrial Television (DTT) which the country is expected to completely switch on to by the June 2017.
Bawa said that compared to the UK which had 10 million consumers, Australia with 13 million and New Zealand with three million, Nigeria would be in the lead with its 30 million free TV household by 2017.
He said the free TV broadcast platform would offer home entertainment and educative channels to viewer through the DTT and Digital Satellite (DSAT) which would come on board at a later date.
“The responsibilities of the free TV included platform and contents management, consumer, audience measurement, signal contribution, branding and promotion and other services.
In addition to the free to air channels, he said the DSO would help in the development of more movie and music channels.
Bawa said there would be electronic programming guide to viewers on what were available for viewing and other public information.
He said the Federal Government through the Nigeria Broadcasting Commission (NBC) had assigned the distribution of Free-Top Boxes to CCNL.
Free-top box is the receiver to be placed on the television box to convert analogue transmission to digital.
Bawa said the boxes which ought to cost about N10,000 had been subsidised by government to cost N1,500 and it would be produced locally.
He assured effective and efficient circulation of the boxes in the entire DSO region to secure the widest possible reach with value for consumers.
The Acting Director-General of the Nigerian Broadcasting Commission (NBC), Alheri Saidu, said the journey to digital broadcasting started in 2006 with the target to conclude the process in 2012.
Saidu said the switch over failed twice – 2012 and 2015 – before the deadline of June 2017 was given.
The Plateau Commissioner for Information and Communication, Mohammed Ahmed, thanked the Federal Government “for singling out Plateau from many capable states to launch DSO’’.
He said with the dossier of being the state where the colour TV started in Nigeria, Plateau was setting another record on DSO.
The minister commissioned the Free TV as a brand, stressing that DSO would democratise information in the country.
Read more at: http://www.vanguardngr.com/2016/04/nigeria-become-largest-free-tv-platform-globally-expert/
Read more at: http://www.vanguardngr.com/2016/04/nigeria-become-largest-free-tv-platform-globally-expert/
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